Flipkart to carry EOSS from Dec 7; companions with 5,000 native vendor shops to host their catalog, Retail Information, ET Retail

Flipkart to carry EOSS from Dec 7; companions with 5,000 native vendor shops to host their catalog, Retail Information, ET Retail

Flipkart to hold EOSS from Dec 7; partners with 5,000 local seller stores to host their catalog

New Delhi: Homegrown e-commerce large, Flipkart will keep the iciness version of its Finish of Season Sale (EOSS) from December 7 to twelve, the corporate has introduced. All through EOSS, Flipkart will host over 2,00,000 dealers, and greater than 10,000 manufacturers, and targets to serve about 20,000 pin codes, it stated.

Commenting on client traits all through the October to December duration, Abhishek Maloo, senior director, Flipkart Type stated, “…all the macro surroundings may be very other. The forms of verticals and merchandise inside model that we promote all through a June end-of-season sale may be very other from a December sale.”

In the case of classes, Maloo shared that the EOSS will center of attention on iciness attire, wedding ceremony collections, ethnic put on, ladies’s put on, youngsters’s clothes, way of life equipment, and good looks merchandise.

For the December EOSS, the net store has additionally taken an omnichannel initiative and partnered with greater than 5000 shops of 200 manufacturers providing to host their offline unique catalog on Flipkart’s platform. Whilst Flipkart will permit shoppers to find and store from native vendor shops on-line, it’s going to lend a hand dealers with sooner supply thru its pan-India tough provide chain.

When requested which portions of the rustic the e-tailer sees probably the most call for coming in from, Maloo stated that whilst metros play a job within the client tale, in response to the traits during the last couple of years, greater than 50 in step with cent of consumers at Flipkart are from tier 2 and tier 3 towns.

Speaking about projects for the sale, he shared that Flipkart will host an upgraded model of its are living trade, symbol seek, and video catalog options.

Sharing main points, Maloo stated that greater than 5 million customers have used the picture seek function, which is simplest 4-5 months previous. Maloo added that customers the usage of the picture seek possibility have the tendency to transform through 1.8 instances. Speaking about are living trade, he shared that from a shopper perspective, 40-50 million atypical shoppers have engaged in Flipkart’s are living trade function.

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